Storybook Styles: First Look at 2026 Walt Disney World Marathon Weekend presented by State Farm Merchandise

Your magical miles are just around the corner, and we’re already getting the celebration started. The 2026 Walt Disney World® Marathon Weekend presented by State Farm takes place January 7–11, 2026, and it’s shaping up to be a storybook race weekend where every finish line feels like its own round of applause. From sci-fi adventures to mysterious mischief, romantic races to fantasy-filled finales, there’s a little something for every kind of runner during this one-of-a-kind event.

Now, let’s take a look at the course-ready merchandise you can shop at the runDisney Health & Fitness Expo throughout the big weekend!

2026 Walt Disney World Marathon Weekend Merchandise by State Farm

This year’s collection has everything you need to celebrate your accomplishments! The Marathon Weekend merchandise collection features cozy layers, hats, and other accessories perfect for highlighting the magic of every mile.

Whether you’re blasting off with Pluto, solving a mystery with Chip ‘n Dale, falling in love with Donald & Daisy, or stepping into a world of fantasy, the Expo is your ultimate stop for exclusive event merchandise!

This collection is bursting with character (literally) delivering the perfect keepsakes for every runner.

As you flip through this merchandise chapter, you’ll find apparel, accessories, and more that are ready to join you on every page of your race weekend adventure. While these photos only show a preview, you won’t want to miss being there in person to discover all the incredible items waiting for you!

Before You Arrive: Know Your Expo Info

The runDisney Health & Fitness Expo will be located at ESPN Wide World of Sports Complex during the Walt Disney World Marathon Weekend and is open to everyone!

All participants must visit the Expo at least one day prior to their first event to pick up their race bib, participant shirt, and any pre-purchased merchandise.

The official Digital Expo & Event Guide contains all the information you’ll need to make the most of your Expo visit — including merchandise details, transportation, maps, and more.

runDisney Health & Fitness Expo Hours
Wednesday, January 7, 2026 | 10:00 AM – 8:00 PM
Thursday, January 8, 2026 | 12:00 PM – 7:00 PM
Friday, January 9, 2026 | 12:00 PM – 7:00 PM
Saturday, January 10, 2026 | 11:00 AM – 3:00 PM

Plan your visit, enjoy the atmosphere, and start the weekend with a bit of shopping magic!

Prepare to run your story and celebrate your accomplishments in true fairy-tale fashion! Don’t forget to share your race weekend memories with us on social using #WDWMarathon.

To learn more about upcoming runDisney events and race weekends, visit runDisney.com.